WIN Initiative: Allianz as one of the lead investors in a German innovation funds to unlock the power of start-ups

At the Startup Germany Summit 2024 in September 2024, Allianz CEO Oliver Baete joined Christian Sewing (CEO Deutsche Bank), Stefan B. Wintels (CEO KfW) and Dirk Schmitz (German Country Head Blackrock) to confirm Allianz’s commitment to strengthen startups in Germany.

Joining forces with the German government, in particular the two ministers Christian Lindner (Finance) and Robert Habeck (Economy and Climate) as well as many German financial institutions and startup associations, Allianz is investing catalytic capital in Germany’s most innovative enterprises and sparking the collaborative energy of public/private partnerships. Overall €12billion will be provided until 2030 through this initiative. 

German institutions of scientific knowledge and engineering excellence have long been a source of pride. The country’s manufacturing sector is well known for quality. Resting on reputation, however, is never a smart strategy. Growing the Germany economy, keeping its competitive edge, and strengthening its workforce requires continuous investment in a pipeline of creative and future-oriented start-ups that are focused on finding fresh solutions to current and emerging challenges, such as such as the green transition and digitalization. 

According to the 2024 Edelman Trust Barometer, business is the most trusted institution to ensure that innovations are safe, secure, and accessible. As a long-term investor and global insurer, Allianz takes this trust to heart. The Group’s investment specialist Allianz X has already invested more than 2.5 billion euros into digital frontrunners in the area of insurtech, fintech, and beyond.

CEO Oliver Baete said: “Venture capital promotes the entrepreneurship needed to shape the structural transformation of our economy. Investing in young companies can help strengthen Germany's competitiveness through innovative and climate-friendly technologies and consistent digitalisation. Allianz Group is already an active investor in the financing of growth and innovation and we encourage others to follow our example.”

Allianz’s participation in the Win Program is an investment in the bold possibilities of Germany’s start-up economy and a measure of confidence in the German people to build a bright future.

The Allianz Group is one of the world’s leading insurers and asset managers, active in almost 70 countries and serving around 97 million private and corporate customers*. Our customers benefit from a broad range of personal and corporate insurance services, ranging from property, life and health insurance to assistance services to credit insurance and global business insurance. Recognized for the seventh consecutive year as the number one global insurance brand in Interbrand’s Best Global Brands 2025 ranking, Allianz’s success is built on technology-enabled customer centricity – providing peace of mind, protection, and prevention for our customers and strengthening the resilience of individuals, communities, and societies. We are one of the world’s largest investors, managing around 764 billion euros** on behalf of our insurance customers. Furthermore, our asset managers PIMCO and Allianz Global Investors manage about 2.0 trillion euros** of third-party assets. Thanks to our systematic integration of environmental and social criteria in our business processes and investment decisions, Allianz received an MSCI ESG Rating of AAA (as of March 2026). In 2025, our 156,000 dedicated employees achieved a total business volume of 186.9 billion euros and an operating profit of 17.4 billion euros for our shareholders.

* Customer count reflects Allianz customers in consolidated entities that are part of the customer reporting scope only.

** As of December 31, 2025.

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